As we say on DomainSherpa – all roads lead to domains! And today we have a Sherpa Shorts segment hosted by JT and Drew, who are also joined by Vaughn Liley of Nova Registry.
The Sherpas talk about what Nova Registry is doing with the .link TLD, and about the new gTLD round opening up at the end of the month.
Specifically, the Sherpas discuss how this new round will be different from the previous one, how the auctions process will work this time around for contend TLDs, and what will be some of the most sought-after extensions.
They also get into Nova’s plans and strategies for the new round, their SuperNova 200 announcement, and how this new gTLD round will impact .com domain names.
All this and more is coming up on today’s episode of Sherpa Shorts!
And to get more information on Nova Registry’s SuperNova 200, click here!
Sherpa Shorts (82:34): Watch | Listen/Download Audio |
DomainSherpa Shorts
This interview is promoted through media partnerships with Escrow.com, UnstoppableDomains.com, DNX.com, Appraise.net

DomainSherpa Shorts, Audio Only
Note: Adobe Flash Player (version 9 or above) is required to play this audio clip. You also need to have JavaScript enabled in your browser. Or, listen on iTunes or in your favorite podcast app (here are the feeds).
This Show’s Sherpas

Andrew Rosener
Andrew Rosener is the CEO of the industry-leading domain name broker
Media Options.
Andrew is widely considered a thought leader and expert on domain name value & methodology as well as domain name sales & acquisitions. With 20 years experience with domain names, Andrew has leveraged his knowledge and expertise to make MediaOptions the go-to domain name firm for startup & company domain acquisitions as well as high value domain name sales.
More shows with Andrew Rosener »

Jonathan Tenenbaum
Jonathan Tenenbaum (JT) is an accomplished Internet industry veteran and digital asset expert. An attorney by trade, he spent over 14 years with Web.com in various legal and business roles, including nearly 5 years managing NameJet, the leading domain name aftermarket platform.
Now CEO & General Counsel of MediaOptions, the top domain brokerage agency, Jonathan is also the Host & Executive Producer of DomainSherpa - where they cover all types of digital assets, including crypto and NFTs, and where "all roads lead to domains"!
More shows with Jonathan Tenenbaum »

Vaughn Liley
A seasoned business professional with extensive B2B experience with a proven track record of innovative and strategic thinking that drives market growth. Vaughn Liley is the General Manager and thought leader of Nova.link, a next-generation platform focused on simplifying and modernizing how premium domain names are discovered, evaluated, and acquired. With a sharp eye for digital assets and branding infrastructure, Vaughn operates at the intersection of domains, technology, and entrepreneurship—helping businesses secure the names that define their category.
More shows with Vaughn Liley »
DomainSherpa – Sherpa Shorts – April 16, 2026: Juice the Fruit with Vaughn Liley
As we say on DomainSherpa – all roads lead to domains! And today we have a Sherpa Shorts segment hosted by JT and Drew, who are also joined by Vaughn Liley of Nova Registry.
The Sherpas talk about what Nova Registry is doing with the .link TLD, and about the new gTLD round opening up at the end of the month.
Specifically, the Sherpas discuss how this new round will be different from the previous one, how the auctions process will work this time around for contended TLDs, and what will be some of the most sought-after extensions.
They also get into Nova’s plans and strategies for the new round, their SuperNova 200 announcement, and how this new gTLD round will impact .com domain names.
All this and more is coming up on today’s episode of Sherpa Shorts!
And to get more information on Nova Registry’s SuperNova 200, click here!
Episode Transcript
If you enjoyed this article, subscribe for updates (it's free)