DomainSherpa – Sherpa Shorts – October 15, 2026: All Will Be Revealed

As we say on DomainSherpa – all roads lead to domains! And today we have a Sherpa Shorts segment hosted by JT, who is also joined by Yoni, Vaughn, and Dan of Link Freedom Group to talk about the new ICANN gTLD reveal.

The LFG team gives their reactions to the reveal, they discuss some of the more interesting applications, and get into some of their plans and strategies for the new gTLD round.

They also discuss the importance of domain names in the future, a little about .si domains, and country code TLDs vs the new gTLDs.

All this and more is coming up on today’s episode of Sherpa Shorts!

Sherpa Shorts (68:19): Watch | Listen/Download Audio |

DomainSherpa Shorts


This interview is promoted through media partnerships with Link Freedom Group, DNX.com, Appraise.net, and NameBio.com,

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This Show’s Sherpas

Yoni Belousov
Yoni Belousov
A pioneering entrepreneur and one of the domain industry's most influential investors, Yoni has spent two decades building and managing a portfolio of 100,000+ domain names while challenging many of the sector's long-held conventions. His career spans premium domains, crypto, NFTs and real estate, with a track record of navigating high-stakes negotiations and complex legal matters. That same appetite for ambitious ideas and user empowerment led him to found Nova Registry, acquire and grow .link and create Link Freedom Group to build a new generation of internet infrastructure.

More shows with Yoni Belousov »

Jonathan Tenenbaum
Jonathan Tenenbaum (JT) is an accomplished Internet industry veteran and digital asset expert. An attorney by trade, he spent over 14 years with Web.com in various legal and business roles, including nearly 5 years managing NameJet, the leading domain name aftermarket platform.

Now CEO & General Counsel of MediaOptions, the top domain brokerage agency, Jonathan is also the Host & Executive Producer of DomainSherpa - where they cover all types of digital assets, including crypto and NFTs, and where "all roads lead to domains"!

More shows with Jonathan Tenenbaum »

Vaughn Liley
Vaughn Liley
A seasoned business professional with extensive B2B experience with a proven track record of innovative and strategic thinking that drives market growth. Vaughn Liley is the General Manager and thought leader of Nova.link, a next-generation platform focused on simplifying and modernizing how premium domain names are discovered, evaluated, and acquired. With a sharp eye for digital assets and branding infrastructure, Vaughn operates at the intersection of domains, technology, and entrepreneurship—helping businesses secure the names that define their category.

More shows with Vaughn Liley »

Dan Adamson
Dan Adamson
Daniel Adamson, based in Manchester, England, GB, is currently a Director at Indefinite Ltd. Daniel Adamson brings experience from previous roles at GoDaddy, Uniregistry (formerly DomainNameSales.com) and DomainNameSales.com. Daniel Adamson holds a 2002 - 2006 Bachelor of Arts (BA) in Business Economics @ University of Liverpool. With a robust skill set that includes Marketing, Customer Service, Negotiation, Selling, Sales and more.

More shows with Dan Adamson »

DomainSherpa – Sherpa Shorts – October 15, 2026: All Will Be Revealed

As we say on DomainSherpa – all roads lead to domains! And today we have a Sherpa Shorts segment hosted by JT, who is also joined by Yoni, Vaughn, and Dan of Link Freedom Group to talk about the new ICANN gTLD reveal.

The LFG team gives their reactions to the reveal, they discuss some of the more interesting applications, and get into some of their plans and strategies for the new gTLD round.

They also discuss the importance of domain names in the future, a little about .si domains, and country code TLDs vs the new gTLDs.

All this and more is coming up on today’s episode of Sherpa Shorts!

Episode Transcript

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