Rand Fishkin, founder of Moz.com and SparkToro.com, and one of the top 5 SEO experts in the world, joins us today. We discuss:
- His new book for entrepreneurs, Lost and Founder, particularly its guidelines on choosing a name
- How to deal with blacklists or shadow banning, especially testing and/or acquiring a domain name with these issues
- The SEO value of Exact Match Domains (EMDs) today
- New gTLDs and their SEO impact
- The explosive growth of Voice and Mobile search and how that may affect domain name values
- The value of a domain name portfolio for global brand positioning
All buyers trying to discern the true marketing or SEO value of domain names will benefit from watching this show.
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This Show’s Sherpas
Rand Fishkin
Rand Fishkin, Founder of SEOmoz or MOZ.com, is a top global expert in SEO and developing marketing tools for SEO. He most recently founded
SparkToro.com. His new book,
Lost and Founder, offers his brilliant and uniquely transparent advice for entrepreneurs.
More shows with Rand Fishkin »
Andrew Rosener
Andrew Rosener is the CEO of the industry-leading domain name broker
Media Options.
Andrew is widely considered a thought leader and expert on domain name value & methodology as well as domain name sales & acquisitions. With 20 years experience with domain names, Andrew has leveraged his knowledge and expertise to make MediaOptions the go-to domain name firm for startup & company domain acquisitions as well as high value domain name sales.
More shows with Andrew Rosener »DomainSherpa Advertisers
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Interview Raw (Non-Edited) Transcript
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