If you spend more than you make with your domain names, you’re doing it wrong. This category helps you figure out how best to monetize your domain name portfolio, whether it be parking, lead generation, ecommerce, blogging or some other form of full website development.
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Below is a list of companies that will help you lease your domain name. As always, do your due diligence before signing any agreements, just as you would in entering into an agreement to sell any other high worth asset, such as a house or car. In alphabetical order: Epik.com (Transfer your domain to Epik, […]
Michael Cyger December 13, 2011
How do you leverage 8,000 domain names to create the largest buy-local network in the world?
Colin Pape, president of ShopCity.com, answers this question and more as he describes how he built ShopMidland.com – serving a town of only 16,000 residents – into a $100,000+ business, and is now scaling it across thousands of Shop[CityName].com domain names. Pape is also taking on Google by filing a U.S. Federal Trade Commission complaint for anti-competitive behavior.
Michael Cyger November 28, 2011
Recognizing in 2005 that there would be an oversupply of condominiums in the United States, Richard Swerdlow saw an opportunity to build an online market to buy and sell condos. It would be modeled on the stock exchange and intended as a transparent place to allow buyers and sellers to connect with one another.
His online real estate empire started with the acquisition of Condo.com and continued with Houses.com and Property.com. As the owner of what are arguably the most premium online locations for real estate, Swerdlow shares his plans for continuing to connect buyers and sellers through his virtual marketplaces and how others can apply his strategy to their own development projects.
Michael Cyger November 8, 2011
Fred Mercaldo understands geographic domain names (geodomains) better than most other domain name investors. He has built multiple companies and platforms in the geodomain space, including a software company, a marketing services company and a call center.
In this show, Mercaldo describes his experiences building successful geodomain name properties and shares tactics others can use to develop geodomains profitably.
Michael Cyger November 1, 2011
According to the U.S. Small Business Administration, more than half a million small businesses are created each year. More and more of these businesses are turning to the Internet, offering their services online instead of in traditional brick-and-mortar stores.
Whether online or in the physical world, the number one rule when it comes to creating a business is: location, location, location. And location on the Internet is your domain name. Once you have determined the right “location” for your business, you then have to decide whether to rent, lease or buy the domain name.
Daniela Baker October 30, 2011
Last week, the T.R.A.F.F.I.C. Domain Conference & Expo took place in Fort Lauderdale, Florida. Top domain investors from around the world converged at the Ritz Carlton for five days of networking, sharing, learning, partying and dealmaking.
Here are five lessons learned that you can use to grow your business that I gleaned from this conference. If you attended the conference and learned a lesson or two that is not covered here, please let us know about it in the comments.
Michael Cyger October 23, 2011
As a degreed and lifelong student of economics, Rob Monster understands better than most the science of how wealth is produced, consumed and transferred. And he is making good use of that knowledge.
Monster draws from his experiences – both the victories and the disappointments – as he works to define a scalable domain development theory that will lead to consistent profits with domain names.
Michael Cyger October 4, 2011
What are the first few things you do after you acquire the best domain name for any geographic city or area? That’s what I wanted to know when I decided to register for and attend the GeoPublishers.com Expo in Chicago, Illinios, which took place over the last two days.
Fred Mercaldo, president of GeoPublishers.com and publisher of over 60 geodomains including Scottsdale.com, did not disappoint with a comprehensive program including presentations from Ron Jackson, editor of DN Journal, Don Jones from NewOrleans.com, and the Castello Brothers (Michael and David) of CCIN.
Michael Cyger October 2, 2011
Evan Horowitz learned about the Internet and honed his sales expertise early in his career. Doing so helped him develop one of the leading domain name brokerages and create an affiliate network worth millions in annual sales. Along the way, Horowitz invented the system and method for Affiliate Pooling, a patent that last year alone brought in $1 million in licensing fees.
In this show, Horowitz shares how he built his businesses, how he enforces his patent, and his views for the future of the domain name industry.
Michael Cyger September 27, 2011
In a search engine pay-per-click advertising campaign, achieving more clicks may simply be a matter of employing a generic domain name.
Two studies show that the use of a generic domain name in search engine ads resulted in higher click-through rates (CTRs) compared to ads with a non-generic domain name.
Astrid William September 25, 2011