If you spend more than you make with your domain names, you’re doing it wrong. This category helps you figure out how best to monetize your domain name portfolio, whether it be parking, lead generation, ecommerce, blogging or some other form of full website development.
Latest Interview
Zak Muscovitch, pioneering domain name attorney, is speaking at NamesCon and once again, he is offering his domain name lease agreement template for free, right here! Download the template or listen to the full interview. Or both!
In this interview, you’ll learn why a lease may help you sell a domain name, what provisions should be included in a domain name lease, and how to protect yourself (from both the lessee and lessor perspectives).
The example domain name lease, with legal considerations – compliments of Zak Muscovitch – is included as an educational reference.
DomainSherpa January 28, 2019
Tim Ferris basically said he wants to be Sol Orwell. Sol was living the 4 hour work week before you read the book. Before you heard of the book. Hear how he does it. Hear how you can do it, too!
Every startup and entrepreneur who seeks more flexibility, more efficiency, and more success will benefit from today’s show!
DomainSherpa December 10, 2018
When entrepreneur Adrian McKeown started a new online makeup business, his prior knowledge of domain values lead him to acquire category killer ccTLD Makeup.co.nz. In just 2 1/2 years, it’s grown to annual sales of 7 figures. Learn how the credibility of having the EMD category killer lead to key business opportunities. He discusses why he’s not switching from the exact match domain to a more brandable domain name, which is especially unusual in the highly branded makeup market, but he shares how his understanding of this particular niche informed his domain strategy and branding strategy.
Investors and entrepreneurs who incorporate domains into brand strategy will benefit from today’s show.
DomainSherpa October 15, 2018
The CEO of a global organization discusses why they acquired a 2 letter .COM, ran it as a parallel brand, and are now rebranding to PX.com. Frans van Hulle calls the 2 letter the holy grail that stands on its own TWO feet. (haha)
We discuss the advantage he’s seen with a 2 letter .COM and the tangible impact in enterprise value that a 2 letter .COM brings to an organization like theirs.
DomainSherpa October 1, 2018
What do you get when you combine a killer, three-character exact-match domain name with the assets of a software-as-a-service invoicing provider?
A quick path to generating revenue.
That’s what today’s Sherpa did, combining a $130,000 domain name with a $20,000 asset purchase. And they were up and running, with some customers saying the brand is so familiar they think they’ve used them in the past.
One year into operations, Due.com is processing about $60 million per month in transactions. Here’s how it happened.
Michael Cyger March 6, 2017
Should you buy a killer, exact-match domain name and build a business?
Or should you stick to the business of investing in domain names?
If you want to know what goes into running a business—with employees, inventory, shipping/receiving and customer service—this is the show to watch.
And what better exact-match domain name to take on the $15 billion North America ($62 billion worldwide) battery market than Batteries.com.
Michael Cyger February 6, 2017
This week includes a double dose of DomainSherpa!
In this excerpt of DNAcademy office hours, Michael Cyger walks students through two questions:
1. Does domain name parking still work today?
2. What types of domain names produce revenue with domain name parking?
Michael Cyger September 8, 2016
On Saturday I presented at the Domain Startup Summit Pitchfest competition.
I’d appreciate your input on my business idea, Resolution Club, an application that uses your social media network to help you build a healthy habit, break an unhealthy one, or do something to make the world a better place.
Michael Cyger August 1, 2016
John Colascione registered his first geographic domain name – LongIslandExchange.com – for only registration fee (about $10), and after years of hard work discovered the best way to make money in his specific geographic region.
With the success of that business model, he parlayed his readership and revenue into an ownership stake in LongIsland.com and now serves more than one million readers per month across his Long Island Media network. And in 2016, they’re on track to generate $1.5 million in revenue.
In this interview, we discuss his business model, how he structures advertising packages and his sales force, how he uses social media to his advantage, and advice he has for other geographic publishers.
The DomainSherpa audience often asks us to check in with past Sherpas to see how their business has fared since their interview. So that’s what we’re delivering today.
Luke Webster started his shaving business on a single, niche, exact-match domain name: VintageStraightRazor.com. But he executed day in and day out and reinvested profits. Today his venture, now called The Grooming Network, sells razors and blades of all types, soaps, brushes, cologne, and more.
We find out how his revenue has grown, what his vision is for the next few years, and how domain names, a “club” model and content marketing are going to play important roles in future growth.
Oh, and I ask Luke how much he paid for Beard.com and why he’s financing most of his high-value domain names. It’s a great show with a great entrepreneur.
Michael Cyger April 25, 2016