Meet the team of SEO experts behind last year’s record-breaking new gTLD acquisition of Online.Casino. Hear how gTLDs are performing in SEO, how they make brands stand out, and how these serial entrepreneurs think outside the box.
- Why they chose to invest so much capital up front
- The niche branding context that creates a first mover advantage in a new gTLD
- SEO, anchor texts, and new gTLD performance in search engines / link strategy
- The vision & statement they are making via the new gTLD
Entrepreneurs and startups who are deciding between an established .COM or a premium new gTLD will benefit from today’s show. Hear the attitude of adventure & challenge that every visionary entrepreneur needs!
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This Show’s Sherpas
Lucas Gerhardsson
Lucas Gerhardsson is the founder of
Red Earth Ltd, the company behind the purchase of Online.Casino, the largest new gTLD acquisition to date. He has a vast experience within Digital Marketing and iGaming, working for Betit Group and Gaming Innovation Group before focusing on growth and affiliate marketing for websites like
GamblingTimes and
MissOnlineCasino.
More shows with Lucas Gerhardsson »
Magnus Hall
Magnus Karnéus Hall is the co-founder of Digital Superstars LTD. He combines many years experience in sales, SEO and performance marketing with a solid track record of planning, building and growing websites. Magnus will join in on the online.casino venture to help the website reach its goals.
More shows with Magnus Hall »
Max Noremo
Max Noremo is the co-founder of Digital Superstars LTD, an online marketing agency focusing on affiliate marketing within the iGaming sector. He has a lot of experience with search engine optimization, and a solid track record of creating valuable assets that drive big amounts of traffic to operators. Max recently joined Red Earth, to help grow the online.casino website.
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Interview Raw (Non-Edited) Transcript
Interview Transcript in PDF Format Coming Soon (Right-click to Save As…) [View in Google Docs]
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