DomainSherpa – Sherpa Shorts – February 12, 2026: AI.com and Super Bowl Sunday

As we say on DomainSherpa – all roads lead to domains! And today we have a Sherpa Shorts segment co-hosted by JT and Drew who are joined by Shane and Matthew!

The Sherpas talk about the recently announced sale of AI.com and the subsequent platform launch and Super Bowl ad. They tell the real story of how the seller acquired the domain and then they get into why this is a watermark sale and what it means for domains and branding.

The Sherpas then discuss some of the other domains and domain companies featured in Super Bowl ads during the big game and break down how that provides a great amount of publicity and it highlights both the importance and the value of domain names.

All this and more is coming up on today’s episode of Sherpa Shorts!

Sherpa Shorts (78:28): Watch | Listen/Download Audio |

DomainSherpa Shorts


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This Show’s Sherpas

Andrew Rosener
Andrew Rosener
Andrew Rosener is the CEO of the industry-leading domain name broker Media Options.

Andrew is widely considered a thought leader and expert on domain name value & methodology as well as domain name sales & acquisitions. With 20 years experience with domain names, Andrew has leveraged his knowledge and expertise to make MediaOptions the go-to domain name firm for startup & company domain acquisitions as well as high value domain name sales.

More shows with Andrew Rosener »

Jonathan Tenenbaum
Jonathan Tenenbaum (JT) is an accomplished Internet industry veteran and digital asset expert. An attorney by trade, he spent over 14 years with Web.com in various legal and business roles, including nearly 5 years managing NameJet, the leading domain name aftermarket platform.

Now CEO & General Counsel of MediaOptions, the top domain brokerage agency, Jonathan is also the Host & Executive Producer of DomainSherpa - where they cover all types of digital assets, including crypto and NFTs, and where "all roads lead to domains"!

More shows with Jonathan Tenenbaum »

Shane Cultra
Shane Cultra
Shane Cultra is a domain name investor and owner of the popular domain name blog, DSAD.com.

Cultra is also a fifth generation owner of Country Arbors Nursery based in Urbana, Illinois, and has been a member of the PBS television show Mid American Gardener for more than 10 years, in addition to being a part of various gardening segments on CBS and ABC.

Shane also recently launched two new businesses, BeeHouse.com and Wormcastings.com, leveraging his online expertise with his love of nature and business acumen to create two exciting new ventures that are sure to be successful.

More shows with Shane Cultra »

Matthew Zuiker
Matthew Zuiker
Matthew Zuiker started his journey into the domain world providing support for Chris Zuiker on his renowned blog and podcast. He has since worked as a Jr. Broker at MediaOptions for over two years, notably collecting over 25,000 high value leads for multiple domain acquisitions and sales and closing a number of deals in the process. He specializes in lead generation and tracking down hard to find owners for domain acquisitions. And recently Matthew spoke at NamesCon 2022 on the MediaOptions panel.

More shows with Matthew Zuiker »

DomainSherpa – Sherpa Shorts – February 12, 2026: AI.com and Super Bowl Sunday

As we say on DomainSherpa – all roads lead to domains! And today we have a Sherpa Shorts segment co-hosted by JT and Drew who are joined by Shane and Matthew!

The Sherpas talk about the recently announced sale of AI.com and the subsequent platform launch and Super Bowl ad. They tell the real story of how the seller acquired the domain and then they get into why this is a watermark sale and what it means for domains and branding.

The Sherpas then discuss some of the other domains and domain companies featured in Super Bowl ads during the big game and break down how that provides a great amount of publicity and it highlights both the importance and the value of domain names.

All this and more is coming up on today’s episode of Sherpa Shorts!

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